Having directed both commercials and award-winning music videos Giannina is one of Sweden's hottest upcoming directors. With a background in both music and physical art, her trademark is building surreal worlds where the set, styling, and subjects come together as a rhythmic whole. She had directed and shot for UEFA Champion's League (Viasat Sport), 300ent (Warner Music Group), Stella Mccartney, Linköping University, Record Union, Amuse, Synsam.